21 alternatives to Google Analytics

Google Analytics is a 监控和分析 product. The community recommends 21 alternatives: 21 open source, 21 self-hostable and 21 free to use. They are ranked by community votes, ratings and favorites, with the key differences from Google Analytics highlighted.

Last updated:

GA

About Google Analytics

Google Analytics is a web analytics service that tracks and reports website traffic, offering insights into user behavior for website optimization and marketing analysis.

Closed source
Not self-hostable
Web

Quick picks

ANALOG logo

Best open-source pick

ANALOG

Open source, MIT license

ANALOG logo

Best self-hosted pick

ANALOG

Run it on your own server

ANALOG logo

Best free pick

ANALOG

Free to use

All alternatives

  1. 0
    1.

    ANALOG

    Analytics

    A minimal analytics tool to self-host.

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  2. 0
    2.

    Aptabase

    Analytics

    Privacy first and simple analytics for mobile and desktop apps.

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  3. 0
    3.

    AWStats

    Analytics

    Generate statistics from web, streaming, ftp or mail server logfiles.

    Open source · GPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  4. 0
    4.

    bit

    URL Shorteners

    Fast, lightweight, resource-efficient, compiled URL shortener.

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  5. 0

    Real time mobile and web analytics, crash reporting and push notifications platform.

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  6. 0

    Gain deeper insights into your favourite open-source GitHub repositories. Explore star trends showing daily stats.

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  7. 0
    7.

    Evidence

    Database Management

    Code-based BI tool. Write reports using SQL and markdown and they render as a website.

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  8. 0
    8.

    GoAccess

    网站分析

    实时 Web 日志分析器和交互式查看器

    Open source · GPL-2.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  9. 0
    9.

    GoatCounter

    网站监控

    简单、隐私友好的开源网站访问统计工具

    Open source · EUPL-1.2
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  10. 0
    10.

    Litlyx

    Analytics

    All-in-one Analytics Solution. Setup in 30 seconds. Display all your data on an AI-powered dashboard. Fully self-hostable and GDPR compliant.

    Open source · Apache-2.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  11. 0
    11.

    Liwan

    Analytics

    Privacy-first web analytics.

    Open source · Apache-2.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  12. 0
    12.

    Matomo

    网站分析

    开源的 Web 分析平台,注重隐私保护

    Open source · GPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  13. 0
    13.

    Medama

    网站分析

    注重隐私的网站分析平台

    Open source · Apache-2.0, MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  14. 0
    14.

    Offen

    Analytics

    Fair, lightweight and open web analytics tool. Gain insights while your users have full access to their data.

    Open source · Apache-2.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  15. 0

    Simple, open-source, lightweight (< 1 KB) and privacy-friendly web analytics.

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  16. 0
    16.

    PostHog

    Analytics

    Product analytics, session recording, feature flagging and a/b testing that you can self-host (alternative to Mixpanel/Amplitude/Heap/HotJar/Optimizely).

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  17. 0
    17.

    Prisme Analytics

    Analytics

    A privacy-focused and progressive analytics service based on Grafana.

    Open source · AGPL-3.0, MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  18. 0
    18.

    Rybbit

    网站分析

    轻量级的网站分析工具

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  19. 0
    19.

    Swetrix

    Analytics

    Ultimate, open-source web analytics to satisfy all your needs.

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  20. 0
    20.

    Umami

    网站分析

    简单、快速、注重隐私的 Google Analytics 替代服务

    Open source · MIT
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)
  21. 0
    21.

    Vince

    网站分析

    简单高效的网站分析工具

    Open source · AGPL-3.0
    Self-hostable

    Compared with Google Analytics

    • + Open source (Google Analytics is not)
    • + Self-hostable (Google Analytics is not)

Google Analytics vs. alternatives

ServiceOpen sourceSelf-hostedLicensePricingPlatformsRatingVotes
Google Analytics
Current
NoNo——Web——
ANALOGYesYesMIT———0
AptabaseYesYesAGPL-3.0———0
AWStatsYesYesGPL-3.0———0
bitYesYesMIT———0
Countly Community EditionYesYesAGPL-3.0———0
Daily Stars ExplorerYesYesMIT———0
EvidenceYesYesMIT———0
GoAccessYesYesGPL-2.0———0
GoatCounterYesYesEUPL-1.2———0
LitlyxYesYesApache-2.0———0
LiwanYesYesApache-2.0———0
MatomoYesYesGPL-3.0———0
MedamaYesYesApache-2.0, MIT———0
OffenYesYesApache-2.0———0
Plausible AnalyticsYesYesAGPL-3.0———0
PostHogYesYesMIT———0
Prisme AnalyticsYesYesAGPL-3.0, MIT———0
RybbitYesYesAGPL-3.0———0
SwetrixYesYesAGPL-3.0———0
UmamiYesYesMIT———0
VinceYesYesAGPL-3.0———0

FAQ

What is the best alternative to Google Analytics?

Community-recommended alternatives to Google Analytics include ANALOG, Aptabase, AWStats, bit, Countly Community Edition, and Daily Stars Explorer. Compare open source, self-hosting, pricing and platforms to choose.

Is there a free alternative to Google Analytics?

Yes. ANALOG, Aptabase, AWStats, bit, Countly Community Edition, and Daily Stars Explorer can be used for free; the open-source, self-hostable ones can be run on your own server at no cost.

Is there an open-source alternative to Google Analytics?

Yes. Open-source alternatives include ANALOG, Aptabase, AWStats, bit, Countly Community Edition, and Daily Stars Explorer.

Can I self-host an alternative to Google Analytics?

Yes. ANALOG, Aptabase, AWStats, bit, Countly Community Edition, and Daily Stars Explorer can run on your own server, so you keep control of your data.

Services in the same category that haven't been suggested as Google Analytics alternatives yet. If one fits, add it as an alternative.

  • GC
    Gemini CLI

    Google 发布的 AI Coding Agent。

    Open source
  • CC
    Claude Code Usage Monitor

    A tool to track and monitor code generation usage of Claude, providing insights into performance, efficiency, and cost.

Know another Google Analytics alternative?

Once added, the community can vote and the best suggestions rise to the top.